There's no such thing as a 'boring' brand.
Only lack of creativity, consumer insights and openness to change.
I know how to create breakthrough, sales-generating brands.
I provide expert advice, hands-on help, and a proven marketing strategy to build
an attention-grabbing, customer-coveted business. Without wasting time.
Hi, I’m Sheri Allain
Fortune 500 marketer, Business Consultant & ‘Chief Launcher’
I'm an award-winning Fortune 500 marketer whose super power is revitalizing ‘boring’ brands and Tech and Professional Services firms. I do this by applying Brand Strategy, digital marketing know-how and hands-on business consulting.
I'm also a 6-figure tech-ed founder who was forecast to hit $1M by 2023 (damn you, COVID!)
At ZipLaunch, I promise to get you unstuck and working on marketing activities that generate real results. I've repeatedly used this strategic-yet-practical approach with my own three businesses, which all had customer sales within just 3-7 months of launch.
(Re)Launching and growing a profitable business doesn't have to be as complicated as others may have you believe. As a long-time marketer and business coach, I tell my clients to do "fewer, bigger, better of the RIGHT things". Let's grow your business.
Hear Sheri on the RBC Small Business Matters | Chatter that Matters Podcast
Preview one of our webinars for Enterprise Toronto, City of Toronto
"Sheri was fantastic to work with and went above and beyond... Her expertise and creativity really pushed my thinking in new and exciting directions that will benefit my business in the future."
Katie, happy ZipLaunch client
"Sheri doesn't make you waste your money on services that she feels wouldn't help your business. She is exceptionally knowledgeable in her work and is very open and truthful in her opinions...Re-booked their services again!"
Pritpal, happy ZipLaunch client
Board of Advisors
A clinical research executive, Neil is co-founder and President of Research Hive, an all-in-one mobile app to help clinical and pharmaceutical research teams improve efficiencies while also saving time, money, and most importantly - patient lives.With an impressive and growing list of global research and pharmaceutical clients, Research Hive has steadily expanded to include offices in both USA and Canada.
Stephanie, CA is a former financial manager for Chelsea Harbour (London, Eng.) and Heineken Brewery (St Lucia). As owner and CEO of Lubeco Bedding, she grew a 6-figure company into the Caribbean's leading multi-million dollar manufacturer of premium bedding.Stephanie owns and operates an award-winning B&B and wedding venue, La Haut Resort, repeatedly ranked "Excellence" by TripAdvisor.
Shai is a professional chef, teacher and founder and CEO of the fast-growing 7-figure business, Rooks to Cooks. In just 5 years, Shai’s award-winning culinary school and cooking camps for kids have been enjoyed by thousands of children at 12+ locations, along with schools across Toronto, Ontario, Canada. In response to COVID, Rooks to Cooks quickly rolled out their Virtual Culinary Classroom - an online cooking program which sells out repeatedly.